Virgin Voyages Wants You To Name Their New Beer
In celebration of National Beer Day, Virgin Voyages is asking Sailors to name their signature craft beer that will be sold onboard their upcoming ship Scarlett Lady.
Over a year in the making and in partnership with Miami’s own Wynwood Brewing Company, the English Pale Ale (EPA) is created by connecting American and English brewing traditions; brewed using American malts and hops in Miami but using an English yeast, tying back to Virgin’s British roots. The English Pale Ale with a hint of red will be sold in its taproom called the Draught Haus.
But before sailors can enjoy the beer next year, Virgin Voyages is calling on them to name it.
Followers can suggest their favorite names for the brew by commenting on their Instagram post (@VirginVoyages) featuring the can.
“Virgin Voyages always loves a challenge and so we asked ourselves, “how can we create the most perfect beer to be enjoyed in the midday sun?’” said Charles Steadman, Senior Manager of Beverage Development for Virgin Voyages. “
Located on Deck 7, the Draught Haus will be one of the first bars Sailors will discover on board Scarlet Lady and is the perfect casual meet up spot on the ship to grab an expertly brewed beer with friends. Offering eight beers on tap, a wide range of bottled artisanal beers, shots, shot-cocktails and boilermakers.
Sailors can enjoy ice-cold beverages as music filters in from the adjacent Voyage Vinyl record shop and DJ booth. The bar will also offer a growler service, so Sailors can enjoy the expertly curated craft beers in any of the Scarlet Lady’s uniquely designed public spaces or in the comfort of their cabin.
The Draught Haus is a relaxed meeting spot designed in collaboration with Softroom. It features a striking, sweeping arc of illuminated dichroic glass fins and beautiful window seats that perfectly frame views of the sea. This perfect chill-out space is filled with an eclectic mix of furniture, rustic detailing and a beer tap display set behind the bar.
Scarlet Lady will debut in Miami in Spring 2020.
Source: Virgin Voyages